3805798
9780471636496
This is the first book to offer detailed advice on the effective use of humor in business situations such as presentations, meetings, or seminars. The author is a speech writer who has written for the CEOs of AT & T, Xerox, Monsanto, and the Bank of America. He has also written comedy for entertainers such as Rodney Dangerfield. Presents the basics of writing humorously in a clear, step-by-step fashion, and reveals invaluable tricks of the trade for creating one's own custom-tailored jokes using techniques employed by professional comedy writers. Also provides short one-line jokes arranged by subject, as well as longer, story-type jokes arranged by the meaning or the point that the story illustrates.Iapoce, Michael is the author of 'A Funny Thing Happened on the Way to the Boardroom: Using Humor in Business Speaking' with ISBN 9780471636496 and ISBN 0471636495.
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