Name: Computer Strategies, 1990-1999: Technologies, Costs, Markets
ISBN: 9780471915850

by Anderla, Georges, Dunning, Anthony

Computer Strategies, 1990-1999: Technologies, Costs, Markets

by Anderla, Georges, Dunning, Anthony

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ISBN-13: 9780471915850
ISBN: 0471915858
Publication Date: 1987
Publisher: Wiley & Sons, Incorporated, John

AUTHOR

Anderla, Georges, Dunning, Anthony

SUMMARY

ANATOMY OF COSTS. Cost Trends and Patterns. Exposure to Fluctuations. Easing Cost Constraints. THE DYNAMICS OF MARKETING. Gains from New Information Technology. The Emerging Buyer2s Market. Revitalized Segmentation of Markets. MEGATRENDS IN TECHNOLOGY. New Exigencies on Hardware Development. Closing the Software Gap and Beyond. Signposts to Rejuventated and Novel Systems. General Conclusion.Anderla, Georges is the author of 'Computer Strategies, 1990-1999: Technologies, Costs, Markets', published 1987 under ISBN 9780471915850 and ISBN 0471915858.

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