183349
9780324072914
This very successful textbook is distinguished by a superior writing style that draws upon common student experiences to introduce economic concepts, making economic theory more accessible and interesting. "Case Studies" and numerous examples take advantage of students' intuitive knowledge of economics, building upon real-life situations. A streamlined design places pedagogy and illustrations directly within the flow of the text, making it less distracting and more useful for students. A fully integratedMcEachern, William A. is the author of 'Economics With Infotrac A Contemporary Introduction' with ISBN 9780324072914 and ISBN 0324072910.
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