738055
9781740097635
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The purposes of exibiting is to make money. Are the shows you attend worthwhile? Or are you attending just because you've attended that show in the past? How many sales are you going to make? Can you qualify the results from every exhibition you attend? Does preparing for or attending an exhibition stress you? With this experience in the exhibition industry stretching back to 1986, Ivan Jurisevic will guide you through his proven, step-by-step, calendar-based system of selecting, planning and managing your attendance at any exhibition or trade show. Consistent success is not an accident; it is the result of applied knowledge. Use EXHIBITIONS AND TRADE SHOWS and realise dramatic improvements in your bottom line.Jurisevic, Ivan is the author of 'Exhibitions and Trade Shows The Step-By-Step Guide to Making a Profit from Exhibiting' with ISBN 9781740097635 and ISBN 1740097637.
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