Marketing for University of Central Fl

Carl McDaniel is Professor of Marketing at the University of Texas-Arlington where he has served as chairman of the Marketing Department since 1976. An instructor for more than 30 years, he is the recipient of several awards for outstanding teaching and currently serves as a board member of the North Texas Higher Education Authority. McDaniel previously worked as a district sales manager for Southwestern Bell Telephone Co.Lamb, Charles W. is the author of 'Marketing for University of Central Fl ', published 2005 under ISBN 9780324403442 and ISBN 0324403445.