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9780230019829

Reading Shenbao Nationalism, Consumerism and Individuality in China 1919-37

Reading Shenbao Nationalism, Consumerism and Individuality in China 1919-37
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Product details

  • ISBN-13: 9780230019829
  • ISBN: 023001982X
  • Publication Date: 2007
  • Publisher: Palgrave Macmillan

AUTHOR

Tsai, Weipin

SUMMARY

Through a study of the readership of the most popular commercial daily newspaper in China during the early 20th century, 'Reading Shenbao' investigates ideas of nationalism, consumerism and individuality, looking at the relationship between advertising, modern lifestyles and changing social attitudes in China.Tsai, Weipin is the author of 'Reading Shenbao Nationalism, Consumerism and Individuality in China 1919-37', published 2007 under ISBN 9780230019829 and ISBN 023001982X.

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