5304848
9780470034040
'Research Methods For Business' presents a balance between quantitative and qualitative methods in an easy-to-read style, with plenty of relevant real world examples. A running case study is also presented throughout so that students can follow it through each chapter.Hair, Joseph F., Jr. is the author of 'Research Methods for Business ', published 2006 under ISBN 9780470034040 and ISBN 0470034041.
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