Strategic Planning : Models and Analytical Techniques

Partial table of contents: Strategic Planning (R. Dyson). STRATEGIC OPTION FORMULATION. The TOWS Matrix: A Tool for Situational Analysis (H. Weihrich). Competitive Costs Dynamics: The Experience Curve (A. Hax & N. Majluf). ASSESSMENT OF UNCERTAINTY. Risk Analysis in Capital Investment (D. Hertz). Shirt-Sleeve Approach to Long-Range Plans (R. Linneman & J. Kennell). CORPORATE MODELING. A Conceptual Framework for Corporate Modeling and the Results of a Survey of Current Practice (T. Naylor). A Corporate System Model of a Sports Club: Using Simulation as an Aid to Policy Making in a Crisis (R. Hall & W. Menzies). PERFORMANCE MEASUREMENT, GAP ANALYSIS AND SELECTION. Capital Investment Appraisal (R. Dyson & B. Berry). The Capital-Investment Appraisal of New Technology: Problems, Misconceptions and Research Directions (R. Ashford, et al.). CONCLUSION. Towards Effective Strategic Planning (R. Dyson).Dyson, Robert G. is the author of 'Strategic Planning : Models and Analytical Techniques', published 1990 under ISBN 9780471924913 and ISBN 0471924911.