4012671
9780273035107
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Managerial economics is defined as the application of economic analysis to business problems. The second edition of this highly accessible textbook provides a clear introduction to the subject for the non-specialist. The information is set out clearly, with particular attention to numerical data. Self-test questions with worked solutions are a key feature of this text. Covering all aspects of managerial economics, this book also contains some material not traditionally found in economics textbooks. This includes a whole section on corporate strategy, a section devotedto marketing issues and coverage of investment decisions.Howard Davies is the author of 'Managerial Economics for Business, Management, and Accounting' with ISBN 9780273035107 and ISBN 027303510X.
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